Customer Experience Trends in 2015: Predictions and How You Can Leverage Them
Customer Experience Trends in 2015: Predictions and How You Can Leverage Them During 2015 customer experience became a core focus of CIOs and marketing professionals for gaining and retaining customers for businesses. It gained traction because of a fundamental shift in consumer expectations as they engaged with brands online through multiple-channels and across multiple devices…. Continue Reading →
Dec 2, 20156 min read
Importance of Understanding Changing Demographics for Businesses
Do you know who uses your products? Is it the middle-class African-Americans, senior citizens, or recent immigrants? For quite some time, demographics have been the least of worries for entrepreneurs. However, this has changed due to the changing demographics of our nation. The changing demographics of the US and Canada have made it crucial for… Continue Reading →
Jul 29, 20152 min read
Importance of Understanding Changing Demographics for Businesses
Do you know who uses your products? Is it the middle-class African-Americans, senior citizens, or recent immigrants? For quite some time, demographics have been the least of worries for entrepreneurs. However, this has changed due to the changing demographics of our nation. The changing demographics of the US and Canada have made it crucial for… Continue Reading →
Jul 29, 20152 min read
Translation:Cost Or Opportunity – Lessons From The Journeys Of Others
Grow your business by translating your content In todays post I try to address the question that some are always faced with, is translation a cost or an opportunity? How about we start to address the answer by asking you to go to your favorite global website and what do you see? It allows you… Continue Reading →
Jul 28, 20153 min read
Translation:Cost Or Opportunity – Lessons From The Journeys Of Others
Grow your business by translating your content In todays post I try to address the question that some are always faced with, is translation a cost or an opportunity? How about we start to address the answer by asking you to go to your favorite global website and what do you see? It allows you… Continue Reading →
Jul 28, 20153 min read
Why Companies Don’t Market to Existing Clients?
There are hordes of studies that reveal that the cost of acquiring a new customer is twice that of retaining an old one. With so many of such studies backing up this statement, why is it that many organizations fail to retain customers? How is it possible that when metrics show an organization’s capability of… Continue Reading →
Jul 28, 20153 min read